Short answer: For 23-29 June 2025, Allu Sneha Reddy (@allusnehareddy) led India’s food influencer chart on Instagram with an estimated ~1.51M weekly reach, off a 9.01M follower base and 4.19% engagement. Chef Nitesh Soni and Pooja Dhingra followed. Together the top 10 brought in roughly ~2.78M likes/engagements for the week.
How is the weekly reach calculated?
A quick note on method. Reach here is average likes multiplied by number of posts in the week, posts assumed at 4 per week unless noted. It’s an estimate, not a Meta-published metric. Numbers are rounded for relative comparison across creators.
Who are the Top 10 Indian food influencers (23-29 June 2025)?
1. @allusnehareddy. 9.01M followers, 4.19% ER, 4 posts/wk. Estimated weekly reach: ~1.51M. Top of the chart this week.
2. @poojadhingra. 7.0M followers, 0.80%* ER, 4 posts/wk. Reach: ~224K.
3. @ranveer.brar. 3.84M followers, 0.26% ER, 4 posts/wk. Reach: ~40K.
4. @suvirsaran. 5.56M followers, 0.91% ER, 4 posts/wk. Reach: ~203K.
5. @niteshsoniy. 7.0M followers, 1.92% ER, 4 posts/wk. Reach: ~538K. Punching well above his bracket.
6. @meghnasfoodmagic. 2.7M followers, 0.91% ER, 4 posts/wk. Reach: ~98K.
7. @kabitaskitchen. 1.6M followers, 0.45% ER, 4 posts/wk. Reach: ~29K.
8. @saranshgoila. 1.3M followers, 0.85%* ER, 4 posts/wk. Reach: ~44K.
9. @natashaagandhi. 1.4M followers, 1.68% ER, 4 posts/wk. Reach: ~94K.
10. @hebbars.kitchen. 3.85M followers, 0.04% ER, 4 posts/wk. Reach: ~6.2K. The cautionary tale of the chart.
What does the week tell us about food creators?
Engagement, not follower count, drove the leaderboard. @allusnehareddy continues dominating with an estimated 1.51 million reach, owing to both a massive audience and strong engagement (buzzfame.in, hiveinfluence.io). And Chef Nitesh Soni (@niteshsoniy) surprises with ~538K reach, driven by a 1.9% ER across 7M followers (hiveinfluence.io).
Celebrity chefs like Suvir Saran and Pooja Dhingra generate high visibility in the 200K+ reach bracket (hiveinfluence.io). Ranveer Brar (3.84M) delivers a stable ~40K weekly reach, reflecting a balance of high follower count but modest engagement (~0.26%) (hiveinfluence.io). Niche cooks like Kabita’s Kitchen and Meghna’s Food Magic hold tens to low hundreds-of-thousands in weekly reach (~29K and ~98K respectively) (hiveinfluence.io).
Then there’s the outlier. Hebbar’s Kitchen, despite over 3M followers, shows very low ER (~0.04%), resulting in limited reach (~6.2K) (hiveinfluence.io). A reminder that follower count alone doesn’t translate into eyeballs.
Notes & limitations
- Posts/week assumed as 4 main feed/Reels posts; actual numbers may vary.
- Reach estimation formula assumes linear scaling, real metrics (Stories, Reels views) may inflate these.
- Engagement rates are sourced or reasonably inferred; actual rates can shift weekly.
- Some influential creators may not publish every week, especially celebrity chefs.
FAQs about Indian food influencers
Which Indian food influencer had the highest reach this week?
For 23-29 June 2025, Allu Sneha Reddy (@allusnehareddy) led with an estimated ~1.51 million weekly reach. She combines a 9.01M follower base with a 4.19% engagement rate across roughly four posts in the week.
Why is Chef Nitesh Soni’s reach so high relative to bigger names?
Chef Nitesh Soni (@niteshsoniy) holds a 1.92% engagement rate across 7M followers, producing an estimated ~538K weekly reach. That’s higher than several creators with comparable follower counts but weaker engagement.
Why does Hebbar’s Kitchen have low engagement despite 3.85M followers?
Hebbar’s Kitchen sits at ~0.04% engagement rate, which translates to only ~6.2K weekly reach. Audience size doesn’t guarantee active engagement, and very low ER on a large account often signals an older, less interactive follower base.
What was the total weekly reach across the top 10?
Cumulative estimated reach for the top 10 Indian food influencers landed at roughly ~2.78M likes/engagements for 23-29 June 2025, based on the per-creator estimates above. This excludes Stories and Reels view counts.
