Brand Design
Gen Z: Powering India’s Electric Two-Wheeler Revolution
Short answer: Indian Gen Z is driving the country’s electric two-wheeler boom thanks to four...
Brand Design
Articles
Brand Design
Gen Z Asks: Why Are Flavours Added to Condoms?
Short answer: Flavours are added to condoms mainly to mask the rubbery taste of latex...
Brand Design
Can MrBeast’s Feastables and Logan Paul’s Prime Conquer India’s Urban Gen Z?
Short answer: The launch was huge but lasting success in India isn’t guaranteed. Feastables retails...
Brand Design
What Makes Nintendo Switch a Must-Have Gadget for Gen Z
Short answer: The Nintendo Switch wins with Gen Z because it’s portable, social, and built...
Brand Design
Why Philips Shaver Is the Favorite of Young Boys
Short answer: Philips shavers, especially the OneBlade and Series 7000, top the list for young...
Brand Design
The Rise of Red Bull Amongst Gen Z: More Than Just a Drink
Short answer: Red Bull is popular with Gen Z because it sells a lifestyle, not...
Brand Design
How Gen Z is Reinventing Modernity Out of Modesty: Junaid Khan, Co-Founder, Mashroo
Short answer: Mashroo is an Indian modest-fashion label, co-founded by Junaid Khan, that began because...
