Influencers
The Professional Escape Artists: How Revathi & Vinit Inspire Wanderlust for Modern Professionals
Short answer: Revathi and Vinit run the fast-growing Instagram handle @docs_who_travel, a duo of practising...
Latest
brands
Arzutraa: A Self-Made Star Redefining Global Music and Influence
Short answer: Arzutraa is a British-born singer of African and Indian heritage who builds Hindi...
Buzzsphere
The Gen Z Guide to Finding New Music in India
Short answer: India’s Gen Z finds new music mostly through Instagram Reels, YouTube Shorts and...
Buzzsphere
The Power of Nostalgia Marketing with Millennials & Gen Z
Short answer: Nostalgia marketing works on millennials and Gen Z because it offers emotional comfort,...
Buzzsphere
How Pop Culture Shapes Gen Z Identity in India
Short answer: For India’s Gen Z (born roughly 1997 to 2012), pop culture isn’t just...
Buzzsphere
The Reality of Parasocial Relationships with Celebrities in India
Short answer: Parasocial relationships are one-sided emotional bonds with celebrities, influencers, or YouTubers who don’t...
Buzzsphere
Why Gen Z Humour Is Different—and Why That Matters in India
Short answer: Gen Z humour in India is absurd, ironic, multilingual and deeply self-aware, shaped...
Influencers
Siddharth Khanna and Srijana Sawhney : How an Influencer Duo is Building Community Among Canada’s Immigrants
Short answer: Siddharth Khanna and Srijana Sawhney are a Toronto-based Indian-origin couple known online as...
Wellbeing
The Gen Z Guide to Sexual Health – Indian Edition
Short answer: Sexual health for Gen Z in India is more than avoiding STIs and...
challenges
Jay Shetty: A Blueprint for Purpose-Driven Influence
Short answer: Jay Shetty is a London-born former monk turned creator who has built one...
