10 Magazine Brands Gen Z Still Pays Attention To in 2026Ask most Gen Z consumers whether they read magazines, and the answer is usually a quick no. No print subscriptions.... Jul 2, 2026 • TYTTeam
Social MediaInstagram Plus: Meta’s New Subscription Service and What It Means for the Future of Social MediaA New Chapter for Instagram For more than a decade, Instagram has been one of... Jun 6 • TYTTeam
GenzWhy Gen Z Prefers Fast, Real Brands Over Perfect OnesShort answer: Gen Z trusts brands that reply quickly and sound human, not ones with... Apr 28 • Isha Bhardwaj
Brand DesignPremium vs Value: Why Gen Z Spends Smarter, Not MoreShort answer: Gen Z isn’t a reckless spender. They’re an intentional one. A 2023 Capgemini... Apr 23 • Isha Bhardwaj
LearnspaceYour Brand Isn’t a Story Anymore. It’s a Receipt.Short answer: Indian Gen Z no longer trusts brand storytelling. They trust screenshots, DMs and... Apr 22 • Isha Bhardwaj
GenzFrom Celebrities to Creators: Redefining Influence in the Digital AgeShort answer: India’s Gen Z now trusts digital creators over Bollywood stars and cricketers when... Apr 13 • Isha Bhardwaj
GenzIs Gen Z in India Scared of Marriage — Or Just Done With the Old Rules?Short answer: Gen Z in India isn’t rejecting marriage. A Theyouthtalks survey of 100 respondents... Mar 31 • Isha Bhardwaj
GenzThe Marketing Playbook Is Broken. And India’s Gen Z Is Rewriting It.Short answer: India has over 370 million Gen Z consumers who already drive 40%+ of... Mar 29 • Isha Bhardwaj
GrowthWhat If WhatsApp Shut Down for a Day in India?Short answer: A one-day WhatsApp outage in India would hit 500 million users at once,... Mar 26 • Isha Bhardwaj
Social MediaWhat Happens When YouTube—Goes Silent?Short answer: If YouTube went silent tomorrow, thousands of Indian creators would lose their primary... Mar 17 • Isha Bhardwaj